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Purpose MaxN-Fuze™ delivers important multivitamins, minerals, direct and indirect antioxidants to provide nutritional support for cellular function while supporting Max International’s glutathione enhancing products. MaxN-Fuze works by itself to refresh and revitalize while also working with other Max products to...


Fuel Your Body From Start to Finish. Whether on the basketball court or the board room, the football field or the class room, MaxATP is your key to sustained performance. MaxATP harnesses the power of Max International’s patented RiboCeine™ technology...


ONE Answer to Help Support Your Health & Wellness MaxOne features Max International’s proprietary RiboCeine™ technology which combines the nutrients D-ribose and L-cysteine to more effectively support glutathione production within your body. Glutathione is a key defense against harmful effects...


Jim graduated from Villanova University in Pennsylvania, then received his law degree from Fordham University, and an LLM from NYU. He was a partner in the law firm of Pepper Hamilton LLP from July 2007 to February 2010. From 1985 to 2007 he was a tax partner in Squadron, Ellenoff, Plesent & Sheinfeld which became Hogan & Hartson in 2012. Over his career he has worked with major clients including Vivendi SA, News Corp. and Capgemini. Jim’s background and connections in numerous industries and governmental agencies help Max open more doors, enhance efficiency and cross-team competence. As the General Counsel and Business Risk Manager, Jim proactively oversees Max’s relations to foreign and domestic business regulations to ensure that Max continues to be successful in both new and established markets.


In 1992 Joe graduated from Harvard Law School and from there embarked on a quest to become a partner in one of the top tier law firms. While progressing in his career Joe had the privilege of representing and working with numerous international banking institutions and Fortune 500 companies, the transactions he worked on totaling in the billions of dollars. In his travels around the country, Joe was moved by personal interactions with Associates, and now finds great satisfaction in seeing how Max's products and opportunity can help people improve their lives. As the CEO of Max International, Joe oversees the CFO, General Managers, Area Presidents, and General Counsel to drive Max towards a bright future. Joe is an avid runner and finished 93rd in the 1994 New York City Marathon; and 2nd in the 1994 and 1995 Long Island Marathons.

Chief Executive Officer

Steve is well known in the infomercial marketplace as a primary mover of some of the most successful products ever sold on television. Steve co-founded American Telecast and is personally responsible for over $3 billion in revenue. Steve is known as the creator of the Total Gym television campaign featuring Chuck Norris and Christie Brinkley, which has resulted in over $2.5 billion in sales. Steve was named one of the 25 most influential people by Direct Response Television, the industry trade journal. The author of six international best sellers on the subject of personal achievement, Steve brings his faith, market savvy, and years of experience to help drive Max International’s on-going success.


With a Ph.D. and an MBA in Business Management and over fifteen years experience in the Financial Services, Ben has the diverse knowledge required for successful business development and strategic growth. Through his vast experience in the Pharmaceutical, Healthcare, Education, and Direct Selling industries, Ben has acquired skills that enable him to excel and successfully manage all his responsibilities in Max’s Africa and North America markets. To complement his exceptional abilities, Ben is dedicated to Max’s Mission and to helping Max Associates across the globe successfully grow their businesses while improving lives. Benjamin enjoys playing and coaching basketball. He has two NCAA conference championship rings as a member of a collegiate coaching staff and other international championship rings. His other hobbies include traveling, computer programming, teaching, and volunteering.

Ben Peter
Vice President Business Development for North America and Africa

Dr. Nagasawa received his B.S. degree in chemistry from Western Reserve University (now, Case-Western Reserve) in Cleveland, Ohio, and a Ph.D. degree in organic chemistry from the University of Minnesota. Subsequently, he spent two years as a Post-doctoral Fellow in biochemistry at the University of Minnesota before joining the research staff of the V.A. Medical Center in Minneapolis as a Senior Chemist. He was appointed Assistant Professor of Medicinal Chemistry at the University of Minnesota in 1959, and was named Principal Scientist of the VAMC in 1961. He was promoted in 1976 to Senior Research Career Scientist, a nationwide VA title reserved for the VA's top scientists, and was promoted in 1963 to Associate Professor of Medicinal Chemistry and to Professor in 1973.

Dr. Herbert Nagasawa
Dr. Nagasawa, The Father of RiboCeine

Scott Nagasawa, Pharm.D., has a successful history as Senior V.P. of Professional Services for a national pharmacy provider and later, was co-owner of regional home infusion pharmacy. Prior to joining Max, he was the Chief Technical Officer for the startup company, Cellgevity, founded by himself, his brother Stuart Nagasawa, M.D., Scott Momii and Dr. Herbert Nagasawa. Together they developed the breakthrough product that is now Max's premiere supplement. Scott received his Doctor of Pharmacy degree from the University of Southern California (USC). As Director of Pharmaceutical Services for a large teaching hospital in Los Angeles, California, he held the positions of Clinical Instructor of Pharmacy Practice and Adjunct Assistant Professor of Pharmacy Practice at USC.

Scott Nagasawa




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